This is not a rockstar. It's a business case.
This is a success story. The story of Abra&Cadabra, an independent Italian movie studio with a series of movies and documentaries produced and prizes and awards gained in film festivals in Italy and abroad, and how it succeeded in distributing in the U.S. a great documentary on Frank Zappa shot in Sicily.
Abra&Cadabra is a unique case in the world of film production. The movie studio in fact deploys high creative standards to a wide array of products, from corporate communication to movies and video art.
As all the fans of Frank Zappa know, the father of the music genius was born in Partinico, close to Palermo, Sicily. The documentary is about a concert of Frank Zappa held in Palermo in 1982 which ended in a riot with police shooting tear gas. Abra&Cadabra and its CEO, Eleonora Cordaro, were smart enough to convince the Zappa Family, with the help of Frank Zappa's biographer Massimo Bassoli, to come over to Palermo and rejoin their relatives. The result is a great, moving, enjoyable movie, full of never-seen-before footage of Frank Zappa, which was selected, out of contest, at the Venice Film Festival in 2013. The trailer is here.
The problem was: how to show this jewel to all the Zappa fans in the world? I was lucky enough to meet Eleonora Cordaro and help writing and negotiating with a U.S. movie distributor terms and conditions of a complex contract covering royalties and copyrights. I'm happy to announce that the movie will be released on Amazon.com and Amazon.it on December 8th.
Such cooperation can be extended to many small and medium Italian enterprises which have a great product, but lack some competences to compete in the global market. In cases like this, the background of executives with years of experience in corporations would boost their potential competitiveness.
This need is generating a huge opportunity for consultants. A good expample is YourCFO Consulting Group, which is growing rapidly exactly in the market of operating advisory, helping dozens of companies, thanks to the experience and competences of its Partners, to grow in a business environment were ideas and good products are not themselves the only ingredients to success.
For the Zappa fans (and not only): ENJOY THE MOVIE!
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